“Visual Text Puns” (John 1:1 ff; Genesis 1:1 ff)[Reflections On Book - 100 Ideas That Changed Graphic Design Stephen Heller and Veronique Vienne - #99]

An “Ambigram” plays games with text –
To read, re-read, both ways – to vex
The reader, or to take them in,
So education can begin.

Quite clever – often logos use
Such gimmicks, let’s observer choose
How best to think of word-play game;
Once figured out – forever changed.

A puzzle, both complex and mild,
Appeals to all, both adult, child;
Whole books of Ambigrams of text,
Or picture-puns, leave readers blessed.

As I reflect on what’s displayed,
I think of some I’ve seen, which made
Long-lasting imprint on my mind –
As blessings of the word-play kind.

Thanks Lord for this.

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